Needs for Strategic Planning

Needs to be a factor in strategic planning:

1) The need for the executive team to grow

2) The systems and structure to handle the increased complexity*

3) Navigating through the tricky marketing dynamics

If you get an opportunity, get a copy of “The Rockefeller Habits” by Verne Harnish. He discusses these “barriers” and identifies them.

* (Note: Challenges do NOT go up proportionately with growth! They grow exponentially! For example: 25% growth in the $10 million range increases complexity 4X!)